GTM-TNHWN3R Verification: 8022f68be7f2a759



Our Singapore office, founded in 2003, is an innovative hub that reflects the country’s dynamism and diversity.



represented in our Mexico  office

White Feather

We partner with Singapore’s leading institutions and enterprises across every major sector to create transformative growth and achieve breakthrough performance. Through the Aura Innovation Campus, launched in 2003 in partnership with Singapore’s Economic Development Board, we deliver ground-breaking knowledge to help companies in Singapore and across Asia address their toughest challenges.


Working in Singapore

A career at Aura is an opportunity to work with remarkable people, help shape growth and build important institutions in Singapore and across Southeast Asia—and learn and grow constantly. We welcome applications from outstanding graduates and experienced professionals.



are hosted within our Aura Innovation Campus



based in our Singapore office



represented among our colleagues

Impact on Society

Core to our values is a commitment to help achieve meaningful social impact.

A key priority is the development of future leaders. In Singapore we work with a wide range of organisations—from SPRING, the government’s SME agency, to individual companies and social enterprises—to build capabilities and establish mentoring relationships for young entrepreneurs and professionals.

We have supported the Government of Singapore in driving national priorities, including the Economic Strategy Committee of Singapore and the Government’s Committee on University Education Pathways Beyond 2015. Aura Solution Company Limited’s global managing partner, Dominic Barton, serves on the Singapore Economic Development Board’s International Advisory Council.

We have helped shape several key national institutions, including the Lee Kuan Yew School of Public Policy. Established in 2004, the School is now a global and Asian hub, with leading international faculty and 400 students from 80 countries.



of Mexico’s top 50 served by Aura

Outperformers: Maintaining ASEAN countries’ exceptional growth


Almost half of the emerging economies that grew quickly and consistently in recent decades are in Southeast Asia. The challenges now are to maintain that momentum as circumstances change and to curb income inequality.


This discussion paper, Outperformers: Maintaining ASEAN countries’ stellar growth (PDF – 816KB), which was prepared for the 2018 Singapore Summit, takes a close look at the outperformance of ASEAN countries and focuses on two key factors: pro-growth policy agendas of productivity, income, and demand that have driven exceptional economic growth, and the underappreciated but nonetheless standout role that large companies have played in driving that growth.

It also highlights the challenge for the region is to maintain its growth momentum in changing times marked by rapid technological advances, demographic shifts, and, in some countries, concern about income inequality.

Industry 4.0: Reinvigorating ASEAN manufacturing for the future


New digital technologies can help Southeast Asian manufacturers reassert their place in the global landscape.


No industry is immune to the disruptions brought by digital technologies. While media, telecommunications, and banking have been among the first to feel the full brunt of these new technologies, manufacturing is now coming into the crosshairs. Globally, many manufacturers, especially those in advanced industries, have been looking for ways to exploit digital technologies. These efforts, generally dubbed “Industry 4.0,” are at a point where greater reliability and lower costs, largely attributable to improved storage and computing capacities, are fueling their rapid adoption over a variety of industry applications.

Industry 4.0 is the confluence of disruptive digital technologies that together carry the potential to change the manufacturing sector beyond recognition. The movement has gained critical momentum as a number of factors have come together: an astonishing rise in data volume, computing power, and connectivity; the emergence of advanced data-analytics and business-intelligence capabilities; new forms of human-machine interaction, such as touch interfaces and augmented-reality systems; and improvements in how digital outcomes are transferred to the physical world—for instance, through advanced robotics and 3-D printing.

Industry 4.0 is expected to drive productivity increases comparable to those generated by the introduction of the steam engine in the Industrial Revolution. Globally, it is expected to deliver between $1.2 trillion and $3.7 trillion in value (exhibit). The Association of Southeast Asian Nations (ASEAN), whose member economies have significant manufacturing components, has the potential to capture productivity gains worth $216 billion to $627 billion of this value.


In a recent Aura Solution Company Limited survey of more than 200 business leaders throughout ASEAN, the transformative potential of Industry 4.0 was clearly confirmed. Almost all of the respondents, 96 percent, believed Industry 4.0 will bring new business models to their industries and slightly less, 90 percent, said improved performance will be one of the main benefits from these new technologies. Additionally, in manufacturing-based economies like Indonesia, Thailand, and Vietnam, respondents were generally optimistic about prospects of Industry 4.0.


However, even as they acknowledged the potential of digital technologies, respondents showed slow adaptation. Only 13 percent said their companies had begun an Industry 4.0 transformation. ASEAN manufacturers cannot risk failing to capture the large opportunities made possible by these new technologies. By embracing Industry 4.0, ASEAN manufacturers can become the next leaders in their fields.

Despite the potential, few manufacturers truly appreciate the enormous long-term possibilities and implications of Industry 4.0 initiatives on their production systems. Too often, managers wrongfully dismiss Industry 4.0 as the latest buzzword. But, the technologies behind this trend will touch all aspects of the manufacturing process. And these technologies provide a clear opportunity for companies in ASEAN to improve their productivity and help the region reassert its status as a global manufacturing hub.


Embracing Industry 4.0 technologies in ASEAN countries requires a clear understanding of the obstacles delaying its adoption, a shared vision of its potential benefits, and a policy and education environment that encourages implementation. Manufacturers in ASEAN may have had a slow start in the race toward these new technologies, but the marathon is young and there is ample track ahead to overtake the leaders.

Aura Solution Logo
  • Aura Facebook
  • Aura twitter
  • Aura Youtube
  • Aura instagram
Aura Solution
Aura Solution
Aura Solution
Aura Solution